On the sunny and beautiful weekend of May 26th, 2024, the Zulijian Elderly Shoes National Walking Event took place in Zhenjiang. With the theme “Put on Zulijian, Embrace a Vibrant New Life,” this event attracted hundreds of sports enthusiasts to participate, collectively experiencing the joy and charm of exercise.
On that clear morning, all participants gathered at the Nanshan National Forest Park in Zhenjiang, wearing matching Zulijian shirts, and energetically set foot on the Nanshan Trail. The group consisted not only of lively young people but also many middle-aged and elderly friends who, with full enthusiasm, embodied the life attitude of “age knows no bounds.”
Brisk walking, as a simple and moderate-intensity form of exercise, is beloved by many. This activity not only helps regulate cardiovascular function and enhance physical fitness but also allows individuals to relax and improve their mental and physical well-being through outdoor exercise. Moreover, this event provided participants with a platform for communication and showcasing, enabling them to share the joy brought by the national walking movement.
At the event venue, the display of elderly shoe products allowed the participants to experience the professionalism and comfort of Zulijian elderly shoes. The small flags with messages like “Trust Zulijian for professional elderly shoes” and “Gift Zulijian to the elders” were prominently displayed, not only adorning the area but also conveying the brand’s core values. Participants who received prizes joyfully raised the flags for group photos, capturing the beautiful moments. As the organizer of the event, Zulijian aims to promote their excellent products to a broader audience through such activities. They also encourage more people, especially the middle-aged and elderly, to engage in regular exercise and personally experience the joy that physical activity brings.
With the successful hosting of the 2024 Zulijian Elderly Shoes National Walking Event at Zhenjiang Station, the footprint of Zulijian’s national walking events will continue to extend to other cities and regions across the country. The aim is to convey the concept of “Put on Zulijian, Embrace a Vibrant New Life” to everyone who loves life and sports. Zulijian also calls on more people to join the ranks of exercise, to let sweat mark the next stop, to wear good shoes, walk good paths, and journey alongside joy, stepping out with vitality and excitement.